Differentiate, simply.

HIGH PRECISION AND A SIMPLIFIED FORMAT TO DISTINGUISH AMONG COMPETITORS.

Accuracy and focus are crucial in delivering excellent results. EXECO is a high-quality ultrasound machine that has achieved both these crucial aspects.

We’ve designed it in the best way to enhance the workflow so that to provide patients with exceptional care.

Project NameEXECO
Year2020
Services appliedDesign Consulting | Product Design | Engineering

User-centered and extra quality design.

THE BRIEF.

A touch of personalized style into the medical equipment sector, to gain visibility and differentiate among competitors.

How to enhance the UX to elevate the brand perception?

That was the focus of this project.

Objectives

Integrating high-quality design into the manufacturing and distribution processes in order to maximize revenue return.

Concept

Supporting professionals’ working routine through the power of simplified and human-centered design.

Solutions

Building a holistic concept of multi-touch ultrasound scanner machine which communicates and ensures performance and safety.

Designing a product is designing a relationship.

BENEFITS OBTAINED.

Simplified industrialization focused on enhanced user experience

Simplified industrialization into mass production of personalized products
A product able to ensure an intuitive utilization and the integration to any professional environment.